The last panel of the day at LISA will be moderated by Chick Foxgrover, Chief Digital Office at American Association of Advertising Agencies. Titled Creative Code, Art and Advertising, this panel is designed to show off some of the best creative software work being done in advertising today, and to explore questions like “What are the alignments and conflicts between software art and advertising?”, “What is different between when artists are doing commercial work vs. ‘their own’ work?”, “What is the true marketplace for the work creative coders do?” and “How can the tech artist community and the interactive agency community be more aligned?”.
We hope you will come join us and hear our panelists with backgrounds in art, art buying, advertising, augmented reality, interactive installations, virtual museums and projection mapping discuss their work and bring important issues to the foreground. Chick will converse with Jamie Zigelbaum, Vivian Rosenthal, Barry Threw and Margaret Brett-Kearns.
Barista Bot for GE was a collaboration between Jamie Zigelbaum, Kyle McDonald, Rock Paper Robot and Hypersonic.
Jamie Zigelbaum makes interactive sculpture—conceptual, physical, computational objects and environments that metabolize and express our emerging contemporary experience. His work can be found in private collections, including the Frankel Foundation for Art and the Rothschild Collection. He has exhibited internationally, in venues such as Ars Electronica, Design Miami/ Basel, The Corcoran Gallery, Saint-Etienne International Design Biennial, The Creators Project, The Tech Museum, Riflemaker Gallery, and Johnson Trading Gallery. His awards include Designer of the Future from Design Miami/ Basel, Best Music Video and Video of the Year from the British Video Music Awards, Honorable Mention from I.D. Magazine Annual Design Review, and Honorary Mention from Prix Ars Electronica. Jamie co-founded the Industry Lab co-working space in Cambridge, MA, Zigelbaum+Coelho, and is founder at the new studio Midnight Commercial.
Jamie has a BS in Human-Computer Interaction from Tufts University and a Masters from the Tangible Media Group at the MIT Media Lab where he spent his time inventing and researching next-generation user interfaces.
Six-Forty by Four-Eighty was created by Zigelbaum + Coelho for the Design Miami/ Basel 2010 W Hotels Designer of the Future Award.
Vivian Rosenthal is the founder and CEO of Snaps! (formally known as GoldRun), a mobile engagement platform. Snaps! connects brands and consumers by allowing users to embed branded content into photos and share the UGC photo based ads on Facebook, Twitter and Instagram, turning the users into brand ambassadors. We connect brands, celebrities and artists to consumers, by creating valuable photo-driven mobile engagement. Members share and inspire each other with virtual content, sticker images, celebrities, characters and more in their photos, as they share with their friends and social networks.
Previously, Rosenthal co-founded Tronic Studio, a digital media agency. She has been named one of Creativity Magazine’s top 50 global creatives of 2010 and was selected as one of the five finalists for L’Oreal’s NEXT Generation Awards highlighting women founded tech companies. Rosenthal has spoken at numerous conferences on the intersection of advertising and technology, including the CaT conference by AdAge,TEDxSilicon Alley 2011 and 2012, Bloomberg Money Moves, Ad Tech and Socialize West. Rosenthal has been featured in Fast Company, The New York Times, Mashable and AdWeek, among many others. She has been selected as a jury member for the Andy Awards, D&AD, One Show Interactive Awards, and the Art Directors Club.
Barry Threw’s work has been presented internationally at festivals including ORF Musikprotokol, Graz, Austria; Club Transmediale, Berlin, DE; Mutek, Montreal, CA; Cynetart, Dresden, DE; Siggraph, San Diego, US. His installation work has been shown at veunes including the Beijing 2008 Olympics, the YouTube BrandLab, the Sacremento International Airport, and CalIT2 at the University of California San Digeo, the Yerba Buena Center for the Arts, and the Gray Area Foundation for the Arts. He has worked in collaboration with myriad artists including Kronos Quartet, Oval, Edwin van der Heide, Egbert Mittlestadt, Biosphere, Camille Utterback, Signal, Monolake and Jon Rose.
Barry is the Director of Software at Obscura Digital, a San Francisco creative technology studio specializing in the design and execution of immersive and interactive experiences worldwide. He has worked as Software Director for Keith McMillen Instruments, developing advanced technology to bridge traditional string instruments with the computer; Software Architect with Recombinant Media Labs, presenting multi-channel surround cinema at installations and festivals around the world; on the Board of Directors for the BEAM Foundation, seeking to spark a Western new classical music movement based on the technologies and aesthetics of the 21st century; and as a Technical Advisor with the Gray Area Foundation for the Arts, a San Francisco non-profit and digital arts gallery dedicated to building social consciousness through digital culture. He works with Fabricatorz to advance projects that evolving our cultural ecosystems through freedom and sharing.
Barry received an undergraduate degree with a dual major in Music Production and Engineering and Music Synthesis from the Berklee College of Music in Boston, MA. He went on to study electronic music composition, receiving a degree in Electronic Music and Recording Media from Mills College in Oakland, CA.
Margaret Brett-Kearns is Executive Interactive Producer from Goodby, Silverstein and Partners. She spent eight years as an art buyer and joined Goodby Silverstein ten years ago as an executive producer in print. Margaret was the producer on the Adobe Museum of Digital Media project. She has a degree in art history from Mount Holyoke College.
We’re looking forward to seeing you at the LISA conference on Nov. 1 in NYC!